隨著老年人口數(shù)量的不斷增加和人均預期壽命的延長，以及針對老年人社會保障體系的不斷完善，老年旅游市場前景廣闊。前不久出臺的《樂享銀齡，探討中老年旅游消費趨勢——2024年中國銀齡旅游專題報告》顯示，中老年群體是旅游市場重要客源且需求旺盛，旅游市場在不斷注入潛在客源。

The elderly tourism market enjoys broad prospects， as the the elderly population increases continuously while life expectancy extends， and the social security system for the elderly has been constantly improved. The \"Enjoying the Silver Age： An Exploration of the Senior Travel Consumption Trends–2024 China Senior Travel Special Report\" released recently shows that the middle-aged and elderly group is an important source of customers in the travel market with strong demand， and the travel market is continuously gaining potential customers.