美國當(dāng)?shù)貢r間4月17日，全球知名品牌體驗服務(wù)商Freeman公司宣布收購業(yè)內(nèi)領(lǐng)先的會展科技服務(wù)商、活動注冊公司Info salons。通過整合Info salons的活動登記、數(shù)據(jù)管理業(yè)務(wù)，F(xiàn)reeman公司將進(jìn)一步擴(kuò)展全球業(yè)務(wù)網(wǎng)絡(luò)。

Freeman公司首席數(shù)字官Richard Maranville先生表示：“我們一直試圖簡化活動和展會的策劃流程，同時持續(xù)投資數(shù)字化科技。這與我們之前整合并發(fā)布的‘Blueprint場館平面圖管理解決方案的目的是一致的，也是我們收購Info Salons的主要推動因素?！?/p>

Freeman acquires Info Salons

Dallas-based brand experience company Freeman has acquired Australian digital technology company Info Salons， a leading provider of registration and attendee database management solutions. The acquisition enables Freeman to integrate the registration solution into its event management offerings while also extending its global presence.

"Were always looking for ways to simplify the event and show planning processes for our clients and investing in leading digital technologies enables us to provide the robust capabilities show organisers need to thrive in the everevolving events industry. This was the case with our recent Blueprint floor plan management solution launch， and it is the driving factor behind our acquisition of Info Salons，" said Richard Maranville， chief digital officer at Freeman.

英富曼收購博聞塵埃落定

4月17日，英國會展主辦方英富曼公司對博聞公司提出的并購要約被雙方股東批準(zhǔn)。英富曼公司正式以55.8億美元收購英富曼。并購后，博聞公司的原股東每支股票將得到1.83支英富曼的股票和163便士的現(xiàn)金。

并購后，英富曼公司的股東將持有新公司65.5%的股份，原博聞公司的股東將持有余下的股份。這筆并購交易預(yù)計將在2018年第二季度正式完成。

Informa / UBM deal approved

The shareholders of the two British media companies and exhibition organisers Informa and UBM have approved the bid made by Informa for acquisition of UBM to the tune of 5.58 billion US dollars （4.51 billion euros）： 98.9 percent of the Informa shareholders voted in favour of the takeover， while 95.8 percent of UBM shareholders voted in favour. Previous UBM shareholders will receive 1，083 new Informa shares and 163 pence sterling （1.88 euros） for each UBM share held. As a result of the merger， Informa shareholders will now own 65.5 percent of the new company； UBM shareholders， the remaining shares. It is expected that the transaction will be completed within the second quarter of 2018.

法蘭克福展覽公司成立數(shù)字化顧問董事會

為了在數(shù)字化營銷過程中更好地吸引觀眾的參與，并緊跟展覽行業(yè)的發(fā)展潮流，近日，法蘭克福展覽公司成立了一個數(shù)字化顧問委員會。委員會的構(gòu)成包括各個行業(yè)的參展商以及來自法蘭克福數(shù)字化業(yè)務(wù)部的代表。

設(shè)立該委員會的目標(biāo)包括通過創(chuàng)新思維與行動，來更好地理解參展商對于數(shù)字化會展服務(wù)的需求，并為展會觀眾提供更好的數(shù)字化支持。

Messe Frankfurt introduces Digital Advisory Board

In an initiative to engage with its customers more intensively on the digital transformation of marketing in the trade fair industry and the evolution that this entails for the trade fairs themselves， Messe Frankfurt has set up a Digital Advisory Board. The new Digital Advisory Board includes exhibitors from a wide range of industries as well as representatives from Messe Frankfurts Digital Business unit. The objective consists of better understanding the needs of exhibitors with regard to digital offerings and providing visitors with improved digital trade fair support by specifically working on new ideas and innovations.